Svear Lights

For Christmas light installers

Software to convert the lead. Marketing to generate it.

Optional marketing for Christmas light installers: ad creative, Meta campaigns and campaign pages that bring local homeowners to you.

Opens an email to svear.io@svear.io (opens your email app).

  1. Growth services, Optional

    1. Creative: Static and short-form video ads for holiday lighting
    2. Ads: Meta campaigns aimed at your service area
    3. Traffic: Local homeowners open your visualizer
  2. Your Svear Lights visualizer

    1. Visualize: They design lights on a photo of their own house
    2. Qualify: They add the details of the job, and a budget range if you ask
    3. Quote: They request a quote, with a starting price if you show one
    4. Capture: The complete request is sent to you
Our marketing brings homeowners to your visualizer. Svear Lights turns their visit into a quote request.

What we can do for your season.

Take one piece or all of it. Everything is planned around how Christmas light companies sell: local, seasonal and visual.

  • Facebook & Instagram ads

    Meta campaigns for local Christmas light leads.

    • Campaign setup and structure
    • Local targeting around your service area
    • Meta lead forms, or traffic straight to your visualizer
  • Ad creative production

    Ads made for holiday lighting, not generic templates.

    • Static image ads
    • Short-form video creative
    • Several angles to test, from design ideas to timing
    • Formats sized and ready for Meta
  • Landing pages & funnels

    Focused pages with one offer and one next step.

    • Campaign pages built for a single offer
    • A clear next step into your Svear Lights visualizer
    • Matched to your brand and your ads
  • Lead-generation strategy

    A plan for the season before any money is spent.

    • A season plan: when to start and when to push
    • Your offer and how to say it
    • Timing around your install calendar
  • Campaign setup

    The technical groundwork, done properly once.

    • Meta Business Manager and ad account setup
    • Pixel and conversions setup
    • Audiences for your service area
  • Ongoing management, Optional

    Someone minding the campaigns while you install.

    • Budget pacing
    • Creative refreshes through the season
    • Plain-English reporting

Fixed-scope option

Christmas Light Ad Creative Pack

A fixed set of ad creative for your season, made by the team behind Svear Lights and ready to run in your own campaigns or ours.

What's in the pack

  • Static ad creatives
  • Short-form video creative
  • Different marketing angles
  • Delivered ready for Meta

Pricing is being finalized. Ask us about it.

Ask about the pack (opens your email app)
An illustration of the ad formats, not finished ads.

How working together works.

It starts with a conversation, not a contract.

  1. Email us

    Tell us about your business, your area and your season. We'll reply to set up a call.

  2. Plan

    We suggest what to do: which services, the offer, the timing and the budget to talk through.

  3. Build

    We make the creative, set up the campaigns and build any pages you need.

  4. Launch

    Campaigns go live, pointed at your website or your visualizer. Ongoing management after that is optional.

Questions installers ask.

Do I need the software to use these services?

No. The services are separate. We can send campaign traffic to your current website or to a page we build. If you also use Svear Lights, we can point the campaigns at your visualizer.

Can I use the software without your marketing?

Yes. Svear Lights works on its own with the traffic you already get. The marketing help is optional.

Do you guarantee results?

No. Nobody can honestly promise a number of leads or sales from advertising. We'll tell you what we plan to do and why, and show you what we see as the campaigns run.

Who pays for ad spend?

We'll walk through ad budget and how billing works on the call.

Do you work with businesses outside Christmas lighting?

These services are built for Christmas and holiday lighting installers: the offers, the creative and the timing all assume a lighting season.

Something else on your mind?

Ask us directly (opens your email app)

Let's talk about your season.

A short conversation to see whether marketing help makes sense for your business. No obligation.